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Marketing + Communications

Enrollify's expert-led discussions help you navigate the unique challenges and opportunities of higher education. Our goal? Empowering you to elevate your campus communication strategies, boost your institution’s brand, and effectively personalize messaging to students.

 Episodes in

Marketing + Communications

Live from eduWeb: Shorter Content, Bigger ImpactPlay Button
Live from eduWeb: Shorter Content, Bigger Impact

In this episode, Mallory sits down with Kittie Pain, the Director of Graduate Admissions at Kutztown University of Pennsylvania, live from the eduWeb Summit.

Ep. 19: Adrienne Kemp-Rye’s Guide to Handling Meta Account LockoutsPlay Button
Ep. 19: Adrienne Kemp-Rye’s Guide to Handling Meta Account Lockouts

In this episode, Jenny chats with Adrienne Kemp-Rye, Stanford University's Social Media Manager, who shares her expert strategies for preventing and resolving Meta account lockouts.

Episode #238: Empowering Community College Students with One Million DegreesPlay Button
Episode #238: Empowering Community College Students with One Million Degrees

Joining the show this week is Aneesh Sohoni, CEO of One Million Degrees, a nonprofit dedicated to supporting community college students.

Episode 29: Using GIFs To Lead Students Back To Your WebsitePlay Button
Episode 29: Using GIFs To Lead Students Back To Your Website

About the Episode: In this engaging episode of Talking Tactics, Dayana Kibilds delves into a unique marketing tactic with Dave Tyler, highlighting RIT's innovative use of GIFs on Giphy to drive traffic to their admissions page.

Ep. 56: The Experience Economy: How Higher Ed Can Compete with Taylor SwiftPlay Button
Ep. 56: The Experience Economy: How Higher Ed Can Compete with Taylor Swift

In this episode of our podcast, Jaime Hunt is joined by Patricia Maben and Jim Rogers from 3 Enrollment Marketing to discuss the transformative power of the experience economy within higher education.

Episode #237: Amplifying Academic Voices with Professors FMPlay Button
Episode #237: Amplifying Academic Voices with Professors FM

This week, we’re pleased to welcome back Robert Li, Owner of University FM.

Bonus LIVE Episode - Jenny Li Fowler with Confessions from a Higher Ed Social Media ManagerPlay Button
Bonus LIVE Episode - Jenny Li Fowler with Confessions from a Higher Ed Social Media Manager

Dustin chats with Jenny who shares her journey in social media management, her approach to embracing digital transformation, and the importance of authenticity in building online communities.

Episode 46: Mastering Cross-Platform Social Media in Higher EdPlay Button
Episode 46: Mastering Cross-Platform Social Media in Higher Ed

In this episode, Allison chats with Erica Colaianne, the Director of Social Media at the University of Michigan.

Episode #11: How to Build a Marketing Dream Team at a Community CollegePlay Button
Episode #11: How to Build a Marketing Dream Team at a Community College

In this episode of Hidden Gem, Maya interviews Lilian Clemente, the Executive Director of Strategic Marketing Communications and Interim VP for Strategy and Innovation at Front Range Community College.

Episode 22: Doing More With LessPlay Button
Episode 22: Doing More With Less

Mallory and Seth discuss the critical topic of doing more with less in higher education marketing.

Bonus LIVE Episode - Maya Demishkevich on Elevating Community Colleges with MarketingPlay Button
Bonus LIVE Episode - Maya Demishkevich on Elevating Community Colleges with Marketing

In this special live episode recorded at the 2024 Engage Summit in Raleigh, NC, Dustin chats with Maya about her podcast, "The Hidden Gem".

Ep. 18: Decoding Data for Social MediaPlay Button
Ep. 18: Decoding Data for Social Media

Danielle Sewell, Director of Digital Marketing at York College of Pennsylvania, shares practical insights on where to start when it comes to data, understanding metrics, and using data to tell compelling stories.

Live from Engage Summit: Breaking Silos with Bart CaylorPlay Button
Live from Engage Summit: Breaking Silos with Bart Caylor

Shane is joined live at Engage Summit 2024 by Bart Caylor, President and Founder of Caylor Solutions and host of The Higher Ed Marketer podcast.

Bonus - Innovative Marketing from Engage Summit 2024Play Button
Bonus - Innovative Marketing from Engage Summit 2024

Live from Engage Summit 2024, Allison sits down with Louis Miller, partner at Electric Kite, to discuss innovative strategies for higher ed marketing.

Bonus LIVE Episode - Shane Baglini on Breaking Silos and Digital Evolution at Muhlenberg CollegePlay Button
Bonus LIVE Episode - Shane Baglini on Breaking Silos and Digital Evolution at Muhlenberg College

In this special live episode recorded at the 2024 Engage Summit in Raleigh, NC, Dustin chats with Shane about his journey into podcasting as well as the importance of cross-campus partnerships.

Episode 28: Tripling Leads and Doubling Engagement With First-Party DataPlay Button
Episode 28: Tripling Leads and Doubling Engagement With First-Party Data

About the Episode: If you’re looking at your paid media campaign performance and have a feeling something’s not quite right… trust your gut. That’s Jeff Holeman’s advice, and the same instinct he followed for UF’s Warrington College of Business paid media efforts. After asking questions and working

Ep. 55: Behind the Screens: J-S Stansel on Social in Higher EdPlay Button
Ep. 55: Behind the Screens: J-S Stansel on Social in Higher Ed

About the Episode: In this episode, host Jaime Hunt sits down with J-S. Stansel, founder of Saturn 9 Media and former social media manager at the University of Central Arkansas.

Episode #10: From Data to Advocacy: Shaping the Future of Community Colleges NationwidePlay Button
Episode #10: From Data to Advocacy: Shaping the Future of Community Colleges Nationwide

About the Episode: In this enlightening episode, we welcome Dr. Martha Parham, the Senior VP of Public Relations for the American Association of Community Colleges (AACC), to discuss the pivotal role community colleges play in the higher education landscape.

Enrollify.org Relaunch: More Content, More CommunityPlay Button
Enrollify.org Relaunch: More Content, More Community

In this Bonus announcement, join Mallory, Chief Strategist of Enrollify, as she introduces the newly relaunched Enrollify.org.

Ep. 17: Managing an Executive ChannelPlay Button
Ep. 17: Managing an Executive Channel

About the Episode: Teddi Tostanoski talks about the unique challenges and rewards of managing executive social media channels, and how she collaborates with CSU President Amy Parsons to create an authentic and impactful online presence.

Episode 19: Why Every EDU Pro Should Build Their Personal BrandPlay Button
Episode 19: Why Every EDU Pro Should Build Their Personal Brand

Mallory and Seth dive into the significance of personal branding, especially in today's volatile job market. They share personal stories and actionable advice on how to build and maintain a personal brand that stands out. From leveraging LinkedIn to the power of newsletters and speaking engagements, this episode is packed with tips for higher ed professionals at any stage of their career.

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Guide to Graduate Marketing in 2024

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